Course Description
In this course, Evans Putman and Pat Hiban will not only teach, but show you exactly how to use Facebook Ads to get more qualified leads, listings, clients and sales even if you have no experience or have seen abysmal results with Facebook Ads before.
And here’s what really sets the Facebook Ad Certification apart from other courses on Facebook Ads for real estate agents...
Not only will you learn proven ways to make more real estate commissions and avoid losing money on Facebook Ads…
...but you watch, right over marketing expert Evans Putman’s shoulder on his computer screen, as he takes you inside Facebook Ad Manager and shows you exactly, step-by-step how to create High-ROI Facebook Ad Campaign Strategies from beginning to end (see list of strategies in the Course Curriculum below).
You, your ISA or even a virtual assistant can follow along and recreate the exact ad campaign (even the Facebook Ad itself) Evans creates and immediately get started generating leads and closing more transactions!
Below is a sample of what is covered in the course.
You’ll learn…
- How to leverage Facebook Ads the right way to lower your lead generation costs, skyrocket your ROI and generate more business than your competition.
- The listing agent’s secret weapon which helps you close more listing appointments, sell more listings and positions you as the go-to listing agent in your market.
- Quick and easy steps for writing Facebook Ad copy and creating images and videos that convert at high levels.
- How to use retargeting and custom audiences to maximize ad spend ROI, lower lead acquisition costs, and further qualify buyer and seller leads which helps you close more clients and transactions.
- A proven process for creating a high-converting 4-step social sales funnel and the secrets for laser targeting the perfect leads to fill that funnel.
- High ROI ad strategies for getting motivated sellers to contact you to list their home for sale, engaging your SOI to give you more referrals, qualifying buyer leads for your available inventory, farming neighborhoods for high-value leads, holding open houses that deliver big results, and more.
- Exactly how to set up an ad from beginning to end including campaign objectives, audience targeting, ad creation, Facebook pixels, ad testing and more by watching over Evans’ shoulder as he walks you through every step in high-quality screencast videos.
- And there’s even more...yes, you will learn all you need to dominate your local market and competition using Facebook Ads without needing to outsource your ad spend to a high-priced marketing guru or agency.
Pat Hiban
Course curriculum
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1
Introduction
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Introduction Video
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2
Facebook Sales Funnels
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Facebook Sales Funnels Video
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Facebook Survey
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3
Facebook Ad Campaigns
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Campaign Planning Video
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Campaign Planning Quiz
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A Deeper Look at Campaign Objectives Video
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A Deeper Look at Campaign Objectives Quiz
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A Deeper Look at Audience Targeting Video
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A Deeper Look at Audience Targeting Quiz
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4
Ad Creation Basics
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Ad Creation Best Practices (Part 1) Video
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Ad Creation Best Practices (Part 1) Quiz
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Ad Creation Best Practices (Part 2) Video
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Ad Creation Best Practices (Part 2) Quiz
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How to Create an Ad Video
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How to Create an Ad Quiz
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5
Retargeting & Custom Audiences
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Retargeting & Custom Audiences Overview Video
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Retargeting & Custom Audiences Overview Quiz
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How to Get Started with Retargeting and Custom Audiences Video
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How to Get Started with Retargeting and Custom Audiences Quiz
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6
Testing Ad Strategies
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Testing Overview Video
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Testing Overview Quiz
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How to Test Video
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How to Test Quiz
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7
Beware the Boost
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Beware the Boost Video
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Beware the Boost Quiz
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8
The Listing Agent's Secret Weapon
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Canvas Ad Overview Video
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Canvas Ad Overview Quiz
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How to Create a Canvas Ad Video
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How to Create a Canvas Ad Quiz
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9
High ROI Ad Strategies
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Home Value Ads Video
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SOI Engagement Ads Video
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Client Review Ads Video
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Piggybacking Video
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Farming for Leads Video
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Soliciting Buyer Leads Video
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Listing Ads Video
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FSBO Ads Video
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Targeting Investors Video
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Open House Ads Video
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10
Conclusion
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Conclusion Video
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11
Bonus Downloads
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6 Tips to Create Killer Real Estate Landing Pages
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The Ultimate Facebook Ad Cheat Sheet
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Raise Your Average Sale Price
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Reviews
The Facebook Ad Certification was Fun!
Migdalia Carrero
I enjoyed the Facebook Ad Certification course very much. The information was very thorough and the step-by-step instructional videos were easy to follow. ...
Read MoreI enjoyed the Facebook Ad Certification course very much. The information was very thorough and the step-by-step instructional videos were easy to follow. Oh, and there are a few bonus downloads at the end of the course. One of them is "The Ultimate Facebook Ad Cheat Sheet for More Real Estate Commissions." Definitely take this course!
Read LessSo Much Great Info
Chrissy Romano
I just finished this course, and I was amazed to see how many ways Facebook can help me increase my real estate business! This course walks you through step ...
Read MoreI just finished this course, and I was amazed to see how many ways Facebook can help me increase my real estate business! This course walks you through step by step how to create a Facebook ad and use it to increase your exposure, lead capture, and ultimately, your income. No doubt I will be re watching some of these videos as I get more and more familiar with the Facebook ad process. Thanks, Pat!
Read LessSuper informative Course - Easy to Understand
Jen Greenberg
This is the 1st Rebus University Course that I've completed. I really got a lot out of it & can't wait to start implementing the techniques in my marketi...
Read MoreThis is the 1st Rebus University Course that I've completed. I really got a lot out of it & can't wait to start implementing the techniques in my marketing campaign. Thank you for making the course available. I liked that it was broken into short sections & was very easy to see & understand. Looking forward to taking more courses!
Read LessWow
Lauren McLeroy
Wow, I can't wait to put all this information into my facebook ads! Excellent detailed information!
Wow, I can't wait to put all this information into my facebook ads! Excellent detailed information!
Read LessGreat information
Steve Callahan
Everyone needs this, why are you waiting. Better and cheaper than Realtor & Zillow.com.
Everyone needs this, why are you waiting. Better and cheaper than Realtor & Zillow.com.
Read LessEye Opening!
Ricky Cantore
This course was fantastic. It digs deep into the capabilities that Facebook's Ad Manager has, and does a great job of explaining how those features can be us...
Read MoreThis course was fantastic. It digs deep into the capabilities that Facebook's Ad Manager has, and does a great job of explaining how those features can be used to support your real estate business. It was eye opening for me, as a seasoned Facebook user, to become aware of the targeting potential that the Ad Manager has. I think a lot of folks in this industry are primarily using Facebook to brand their business, and branding has great value. But, if you're interested in using Facebook for lead generation and to target specific audiences with your listings, OC, etc., this course will be an outstanding tool for you to use. I have been creating and managing FB business pages for several years and learned multiple new skills during each section of the course. Overall, well done! Highly recommend.
Read LessHighly Recommended
Holly VanCourt
This had the exact amount of details that I was looking for. Evans and Pat shed light on a lot of components that I needed to know how my selections would s...
Read MoreThis had the exact amount of details that I was looking for. Evans and Pat shed light on a lot of components that I needed to know how my selections would strengthen or weaken my end product. I hope you offer a twitter or Instagram course in the future. Thank you, and I cannot wait to track the results from implementing what I learned.
Read LessFacebook Ad Certification course
Bjorn Jonasson
The Facebook Ad Certification course is a must for any Real Estate Agent. Learn how to target market to find sellers or buyers. Hands on instructions to na...
Read MoreThe Facebook Ad Certification course is a must for any Real Estate Agent. Learn how to target market to find sellers or buyers. Hands on instructions to navigate Facebook Ad Manager. Great content. Bjorn Jonasson, The K Company Realty
Read LessFacebook Ad
Nancy Shewmaker
Awesome course! Very helpful...
Awesome course! Very helpful...
Read Less-
$1,095.00
$1,095.00Rebus Preferred Lifetime
Pricing options
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$497.00
Regular price
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2 x $297.00
Invest in Yourself with 2 Payments of $297
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2 x $297.00
Invest in Yourself with 2 Payments of $297